Finding My North Star: What I Learned in ACC’s Strategies for Today’s Jobs Class

I recently completed the Strategies for Today’s Jobs (4-weeks / 8-days) career development course through Austin Community College (ACC), designed to help job seekers clarify their goals, polish their materials, and build confidence in today’s job market. Overall, I felt that the class was good and thoughtfully put together. While much of the content felt like “Career 101” and seemed primarily catered to those entering or re-entering the job market, I still found many gems of insight that were useful for refining my current job search strategy and long-term career planning.

Even though I’ve already navigated multiple stages of professional development, this course served as a helpful refresher and provided space for intentional reflection. I appreciated the structured pace, the supportive instructors, and the opportunity to revisit foundational strategies with fresh eyes and a lens of AI support.

Below is a breakdown of each day, including key takeaways that stood out to me:

Day 1: Orientation + Self-Assessment

Focus: Identifying personal strengths, values, and workplace preferences.

Takeaways:

  • We kicked off the class with discussing personality assessments for career alignment like YouScience offered through ACC, which served as a reminder of how I operate best in a team and workplace setting.
  • Reflecting on core values, missions, and motivations helped reaffirm my commitment to working in sustainability and mission-driven environments—something that’s remained consistent in the later half of my career.
  • The structured self-assessment activities gave me a career direction clarity and helped create a more intentional mindset heading into the rest of the course.
Continue Reading

Networking at Easy Tiger North: Community, Coffee & Career Connections

Lately, Easy Tiger North has become more than just a great spot for pastries and coffee—it’s become the backdrop for some of my most valuable networking experiences in Austin. From marketing mixers to sustainability meetups, this laid-back location has offered countless opportunities to connect with brilliant minds and inspiring peers across industries. Let’s take a quick walk back through a few recent events that have made a big impact on me.


Ad 2 Austin’s 32 Under 32 Awards (May 8)

Most recently, I had the honor of volunteering at the check-in table for Ad 2 Austin‘s 32 Under 32 Awards, celebrating the city’s top young professionals in marketing and advertising. Held at Easy Tiger North with an MVP-themed flair, the event buzzed with creativity and camaraderie.

Welcoming each nominee gave me a front-row seat to the incredible work being done in this industry—from strategic brand launches to innovative digital campaigns. It was equal parts inspiring and energizing to meet so many trailblazers under 32 who are already reshaping the marketing landscape.

Shoutout to Ad 2 Austin, the event sponsors, and Easy Tiger for making the night a celebration to remember—complete with delicious food and meaningful conversation. The future of marketing in Austin looks bright, and I’m grateful to have played a small part in recognizing those leading the way.

Continue Reading

Exploring Ecotourism in Texas: Sustainable Adventures from Coast to Canyon

Texas may be known for its size and swagger, but it’s also home to some of the most biodiverse ecosystems and innovative sustainability efforts in the country. From lush wetlands and desert canyons to green urban oases and regenerative farms, Texas offers an incredible array of ecotourism opportunities for travelers who want to experience nature while protecting it.

What Is Ecotourism, Exactly?

There are a few ways to look at it:

  • Nature Tourism is all about immersing yourself in the beauty of the outdoors. This includes activities like birdwatching, hiking through state parks, kayaking in wetlands, and exploring botanical gardens. It’s a way to reconnect with the natural world and recharge, often while learning more about the flora, fauna, and ecosystems that surround us.
  • Eco-Friendly Tourism emphasizes sustainability in how we travel—choosing green accommodations, minimizing waste, supporting local businesses, and reducing our carbon footprint. It’s about being intentional with our choices, from what we pack to where we eat and sleep.
  • Eco-Tourism (capital E!) goes a step further. It actively contributes to environmental conservation, community empowerment, and cultural understanding. True ecotourism educates travelers while directly supporting the places they visit, whether through nature education centers, wildlife sanctuaries, or eco-volunteer projects.
Continue Reading

Revival and Reunion: Exploring Waco’s Heart with Family

Meeting in the Middle: A Family Day Trip to Waco’s Magnolia District

When your family is split between Austin and Dallas, the stretch of I-35 between the two becomes a familiar drive. Recently, we decided to meet in Waco, a practical halfway point that turned into the perfect place for a relaxed family day. We didn’t plan anything elaborate—just a chance to share a meal and walk around together—but what unfolded was a day full of adventuring, conversation, and a genuine appreciation for how the heart of Waco has grown.

Our first stop was Southern Roots Brewing Co., a cozy local brewery nestled in the heart of downtown. The laid-back atmosphere and friendly staff made it a great meeting spot, and we were looking forward to catching up over craft brews and bar bites. But after reviewing the menu, we realized the food options were limited for what we had in mind for lunch.

Thankfully, one of the staff members kindly pointed us in the direction of Café Cappuccino, just a few blocks away. It was a great reminder that being open to a little flexibility can lead to something even better than what you originally planned.


A Brunch Surprise at Café Cappuccino

Walking into Café Cappuccino, we were greeted by a bustling brunch crowd and the cozy charm of a well-loved local eatery. The menu was extensive—pancakes, omelets, sandwiches, and more—and the portions were anything but small. Each of us found something to enjoy, and everything that arrived at our table was hot, delicious, and generously served. It felt like comfort food with a thoughtful twist.

What made the experience even more special were the custom cappuccinos. My dad, stepmom, and grandmother each tried their own, complete with foam and unique flavor profile combinations. There was a sense of novelty and delight in watching them enjoy their own drink just for them—it turned a simple meal into a shared memory of joy. If you’re ever in Waco, Café Cappuccino is worth the stop, especially if you’re looking for a satisfying meal and a stellar brunch vibe.

Continue Reading

Defining Green Marketing & Sustainability Communications: An Hourglass Term That Shaped My Career

In the world of marketing, buzzwords come and go — but “green marketing” and “sustainability communications” are terms that have stuck with me, not just as trends, but as defining themes throughout my career. They’re what I call hourglass terms — concepts that begin broadly, narrow into a specialized niche, and then fan out again to influence a wide range of industries, sectors, and communication needs.

Let me explain — and take you on a journey through how I came to specialize in this growing, evolving, and deeply meaningful space.

What Is Green Marketing, Exactly?

At its core, green marketing refers to promoting products, services, or practices that are environmentally friendly. It’s about more than slapping a green label on a package — it’s a commitment to transparency, sustainability, and often, behavioral change. Green marketing focuses on aligning brand values with environmental ethics, creating campaigns that both inform and inspire.

Sustainability communications, meanwhile, goes beyond the consumer angle. It encompasses the storytelling, messaging, and strategic outreach that organizations use to engage stakeholders — from the public to policymakers — on environmental initiatives, sustainable practices, climate resilience, and more.

Together, these two disciplines span a massive spectrum — from technical communications about carbon reporting to grassroots storytelling about tree planting or water conservation. Hence the hourglass.

Continue Reading

A Fresh Perspective: How Google Career Dreamer Uses AI for Career Exploration

A Fresh Perspective: How Google Career Dreamer helped me with my Career Possibilities

Lately, I’ve been undergoing career evaluation—taking stock of my experiences, skills, and interests as I navigate my next professional chapter. With a background in marketing and communications, much of it focused on sustainability and public outreach, I know I had a wide-ranging skill set. But translating that into a clear path forward? That’s what I’ve been trying to figure out.

Then a friend in a networking group recommended Google Career Dreamer—an AI-powered career exploration tool that genuinely helped me shine light on potential career options.

I was curious and slightly skeptical, but once I got started, I realized this was more than just a job-matching tool. Career Dreamer helped me articulate my value, identify where my skills shine, and—most importantly—imagine new career directions I hadn’t seriously considered before.

A Clearer Career Identity

One of the first steps in the Dreamer experience is shaping your Career Identity Statement—a concise, personalized summary of your strengths where you enter previous roles and skills to inform the AI. Here’s what mine looks like now:

Continue Reading